TWICE dẫn đầu BXH thương hiệu nhóm nhạc tháng 5
Viện Nghiên cứu kinh doanh Hàn Quốc đã phân tích các dữ liệu từ 27/4 đến 28/5 bao gồm số lượng các thương hiệu đảm nhận quảng cáo, tần số xuất hiện trên các phương tiện truyền thông, khả năng truyền tải thông điệp và độ phổ biến với cộng đồng từ 100 nhóm nhạc idol (cả nam và nữ).
Theo đó, TWICE có giá trị thương hiệu cao nhất tháng 5 với 9.358.971 điểm dữ liệu. Xếp theo sau là BTS với 8.036.445 điểm dữ liệu. Và trên cả bất ngờ là Lovelyz khi với 5.387.716 điểm các cô gái đứng vị trí thứ 3.
Top 20 nhóm nhạc thần tượng có giá trị thương hiệu cao nhất tháng 5/2017
1. TWICE (9,358,971 điểm)
2. BTS (8,036,445 điểm)
3. Lovelyz (5,387,716 điểm)
4. BLACKPINK
5. SEVENTEEN
6. SECHSKIES
7. LABOUM
8. EXO
9. Red Velvet
10. Apink
11. WINNER
12. Triple H
13. VIXX
14. SHINee
15. Rainbow
16. SNSD
17. BIGBANG
18. BTOB
19. MOMOLAND
20. PRISTIN
thunderclap560
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